If you look at any designer you admire, whose work inspires you, and whose approach somehow resonates with you, I promise you'll find a person who does not think of what they do as just their job
Alexander Isley
2.
Good design encourages a viewer to want to learn more.
Alexander Isley
3.
The way something looks is the last thing we figure out
Alexander Isley
4.
We spend a lot of effort trying to make things look effortless.
Alexander Isley
5.
Get in over your head
as often and as joyfully
as possible.