2.
Bold simplicity is the keynote to good design.
Sailor Jerry
4.
Good design emphasises the usefulness of a product whilst disregarding anything that could possibly detract from it.
Dieter Rams
7.
And with it all, good design's not about what medium you're working in, it's about thinking hard about what you want to do and what you have to work with before you start.”
Susan Kare
9.
I stayed true to what I thought was good design no matter who it was for.
Michael Graves
10.
Good design makes a product understandable.
Dieter Rams
12.
Aesthetic isn't simply about good design for good design's sake.
Noah Kerner